How Embracing Random Interests Unlocked My Next Business Evolution

INTRO: [00:00:00] After generating over a million dollars in sales and selling one of her businesses with a single email, your host Katherine Thompson, takes an unconventional approach to marketing and sales. So if you are ready to tap into a more powerful way to be seen, heard, and a sought after entrepreneur in your industry without having to spend endless hours marketing your business and chasing clients, you are in the right place.

Be The Sought After Entrepreneur podcast is here to help you ditch the cookie cutter one size fits all approach to marketing, and use your unique energy to effortlessly attract the most aligned clients. When you do this, you can spend less time marketing your business and more time doing your soul work and enjoying the richness of your life.

Welcome to Be the Sought After Entrepreneur podcast, and here's your host, Kathryn Thompson. 

Kathryn Thompson: Hey, hey. I am super stoked that you're tuning this week's episode. I cannot wait to dive in [00:01:00] today's topic because I've been having so many conversations recently with female founders, business owners, entrepreneurs who are in this season of transition.

They've either. Built success in their business, and they feel like they've outgrown maybe their business model. Maybe they've outgrown their offers. They're not really feeling inspired to talk about the things that they've talked about for years. But they've built the success around this. They've become experts in this, and there's this fear of what's next?

Um, what is this next iteration of what it is I'm here to do, and or. There's a lot of female founders that I've been talking to who are just lacking the clarity on how to build their business, what offers to put out there, and a lot of conventional wisdom that were often given, at least I know I've been given, is.

You're meant to be bored in your business. When you've reached that level of success in your business, then that is normal, [00:02:00] right? And don't go burn things down or don't go shift things. Don't, don't fix what isn't broken, right? These are all conventional wisdom statements that be, have been given to us for, for I've, I mean, I've heard it for many, many years, and I know that.

In that conventional wisdom, there's many people, including myself, who often feel very stuck because we feel this evolution, we feel this expansion. We know we want to expand what we're talking about, how we serve people, maybe what our offers are. And then we've got this conventional wisdom in the back of our head going, well, this is normal.

Being bored is normal. Don't you know, fix what isn't broken. Don't burn things to the ground. And this isn't an episode about burning things to the ground. But what I want to provide you with is an in-depth look at my story, because I also think conventional wisdom often is just keep trucking along, right?

Keep staying on that track, keep being consistent, showing up. Making [00:03:00] things happen, all those sorts of things. And we also hear, you know, Zig, when others are zagging or we also hear something along the lines of, you know, I, the best ideas come in the most counterintuitive ways. And I think that's really helpful to sort of point to those and provide direction to those.

But I know for years I was like, I have no clue what that means. Right. And it's, it. Created a lot more confusion for me because I was like, well, what's counterintuitive? I'm not even seeing what that possibility is. And I think through my story, I'm hoping from this episode, it opens your field of possibility and opens the way in which you're sort of looking at your current situation.

'cause I think when we're in it, well, at least I know for myself when I'm in it. It's hard sometimes to see outside and come at things from a different angle, and so I wanna give you sort of an in-depth look at what I mean when I say [00:04:00] things like Zig, when others are zagging, or the best ideas come in the most unconventional ways or innovation comes from being open to possibility, right?

Those are really great statements. Except when you're in it. When you're in the voyage, you're in transition. You're in this period of like, I know I want to innovate. I know I want to expand, but what the heck does that actually mean? And so I'm just gonna share today on this episode, my journey over the last year and where I started to spot additional possibility where I started to invest time and money into things that.

We're not in alignment with what I was doing and not from a misaligned place, but did not align with my offers and the work that I was putting out into the world and why that pursuit into those things is actually giving me the best clarity for what my next iteration, my [00:05:00] evolution, the offers I want to put out there and how I want to expand and hopefully gives you some insight of like, oh wow, okay.

I can see now how. Things drop into our orbit and into our world in a way that is often unexpected. And the topics and the ideas and the interests and all those sorts of things don't quite make sense. But I can see it now. I can see what doesn't make sense, and there's a link there. And now I know what breadcrumbs to follow because.

Again, another point of conventional wisdom is that clarity comes through action. And oftentimes when we're in our zone, right, we think, okay, I'm stuck. I'm in this state of resistance. I'm sitting in this point of not knowing which direction to go. And the more we try to force things, the more it feels like quick send, the harder it gets.

But conventional wisdom is saying. Take [00:06:00] action because that will bring clarity. The problem is when our field of possibility is narrow and narrowed on only what we know. And this isn't anything bad with you. I am in the same position and ha, I've been stuck in that same position where I'm like, okay, I'll take action in the way I know how.

I'll create content. I'll try to shift up and experiment with the content I'm creating. I'll send the emails. I'll stay consistent, you know, I'll continue promoting the offers I have all those sorts of things. But the problem is when we're just taking action in that linear way, and we're not playing with what else is in our orbit.

We're just creating more of the same. It's just an adaptation. And what ends up happening, at least from my experience, is we take these quarter turns, right? We just take a slight turn and then we move down that track, and then we take a slight turn and we move down that track, and then things improve for the short term.

[00:07:00] Only for us to realize, man, I'm not that much further off where I was before. Why does this keep happening? And the reason is, is because we're not engaging with all of the field around us. We're not paying attention and being receptive to what is actually coming through. And I'm gonna share this with you right now and what I mean by that, so last May, if you've been listening to my podcast for a while, if you're on my email list, you've probably heard me kind of allude to this about last May.

I was feeling that things were changing. I actually started to kind of feel like that in January of 2024, but it wasn't until May that I was like, oh yeah. Things are really shifting and the more I tried to resist the shifts and the changes that I knew inevitably were gonna start to happen, the more it felt like quick send and being stuck in cement.

Right? And this is, this is part of the problem, right? When we're trying to hold on [00:08:00] so desperately to what we've created and what we have. Even though it's shifting and changing the, the harder it becomes. And so in May I started to get these feelings in this sense of like, huh, I really want to go inward for a minute.

I want to go inward and really sort of contemplate my creative expression, my creativity. I was starting to feel this urge to get back into photography. I had just enrolled in. Pottery. Again, I was wanting to express myself in a creative way and not necessarily for monetization. Right? So there was this urge of like, oh, I wanna get back into writing for fun.

Not necessarily writing for business. Right? And it was a very internal. Direction. It was like, I don't wanna do it for anybody else other than myself. And again, in conventional wisdom in business, it's like you've gotta think about the other, you've gotta think about [00:09:00] your audience and the potential customers, and you've gotta write for them.

And I'm not saying that. You know, just to pause your business, walk away from it, all the things. But there was this urge for me to go inward, which again, is sort of counterintuitive, right? Because everything we do often in business is yes, it is to create an impact, and we are doing it because we love it and enjoy it.

But there always is the other to think about. And there was this point in my journey where I was like, I just want to think about myself for a minute. What do I wanna express? What stories do I want to tell? How do I want to do that? And not necessarily from that perspective of like, oh, I'm gonna go monetize this creative expression.

And so there was this deep call to go inward again, very. Counterintuitive in a lot of ways. And so I started to sort of do that and just to see what sort of emerged. And then out of nowhere there were things that started to pop up in my orbit. Things I was like, I'm really interested in. [00:10:00] Right? So young in theory, depth psychology, Dreamworks, dream scaping, active imagination, astrology, all of these things started to sort of pop up and.

They were just interests of mine. I'm interested in that. I'm interested in neuroscience. I'm interested in young in theory. I'm interested in depth psychology. And the funny thing about it is depth psychology was never even on my radar. It wasn't until I started to go down this pursuit of my interest, and that is what I mean by.

Oftentimes our best ideas, our greatest work, our biggest innovations come from doing the thing that doesn't make sense. And this is what I mean by that. This didn't make sense. Go study psychology. Go study your dreams. Go study. Astrology when you are known as this marketing expert, conversion copywriter.

Sure. I support people in selling the invisible. So [00:11:00] there is a connection to spiritual business owners, um, navigating the unseen realm. I. The unconscious, you name it, bringing these intangible things to, to light and, and making them tangible through words and messaging and copy and all of that. Sure. So it wasn't like a complete left field, but neuroscience, artificial intelligence started to peak my interest.

And again, not from a place of, oh, it's gonna replace our creativity or anything like that. I was just really intrigued by the technology of it, and again. Kind of left field in a lot of ways, right? Like I was more intrigued by the tech and how to work with AI in a way that isn't writing my content for me, or being my creative muse.

It was how I wanna understand this from, from a tech perspective. So I started to go down these rabbit holes. I [00:12:00] started to put myself in rooms that. I was like, I don't know why I'm in this room. I don't know why I signed up for this thing. Right? So last June, I signed up for a certification in astrophotography, relocation, astrology.

I was like, I don't, I don't know why I signed up for this. I just felt really called that I needed to be in this room. I have no rhyme or reason to this, and I've spent the last year self-studying through this certification all around relocation, astrology, timing. Natal astrology, like all of the things, right?

And I've been sort of silently doing it behind the scenes. I've been doing human design and jean keys for years. Self-study behind the scenes and helping clients with that and, and different things like that. But these points of interest were very interesting. Pottery, getting back into photography, getting back into creative writing.

Again, not super left field and out of the blue. Artificial intelligence, [00:13:00] really kind of going and nerding out with the tech side of things and what that all means. Neuroscience, astrology, depth psychology, dream scaping, active imagination, young, in theory, you name it. I just started to go down and start to learn about it and again.

A lot of conventional wisdom would tell us that that was just distraction, right? You're being distracted by all of these ideas and all of these things. You need to stay focused. If you wanna achieve the things you want in your in life, you've gotta be very hyper-focused on that one goal, that one thing.

You've just gotta follow it. And oftentimes that conventional wisdom keeps us from being receptive and open to the possibility of, why are these interests coming into my world? Right? Instead of, instead of getting curious, why are these things coming into my orbit? Let me just go down this rabbit hole.

Even if. It doesn't seem like it's has any sort of bearing on what I'm [00:14:00] doing. I'm just gonna follow it anyways and get curious with it. And what sparked that was this feeling of my work and what I want to share and bring forth is changing and shifting. And. Oftentimes when that happens, we sit there and go, but I'm, I'm this.

We are very attached to this identity that we've created and constructed, right? Our professional identity is a huge part of who most of us are. So I'm a marketing expert, conversion copywriter. Then your brain starts to go. Well, what if I changed that? What if I become a creative catalyst, let's just say, right?

I start calling myself that, or a transformational coach. It's, it's quite a bit different. I've built my reputation around being a marketing expert and conversion copywriter. How can I go then and shift? Then the eagle gets in there and goes, well, if you shift, like people won't know who you are, you're gonna lose clients.

All the things, right? All the things that start to come up that [00:15:00] then just keep us stuck in that point of indecision. And I often say that when we are being called to expand and grow. It gets harder and harder and harder when we don't take steps towards that growth. Eventually we get to a point where it's really uncomfortable to actually stay stuck where we are because we are meant to grow and evolve as human beings.

We aren't meant to always stay the same, right? We are meant to grow and change. If you think about being born as a baby, you're not the same person, quote unquote as you were when you were a baby as you are now. Right? There's probably so many iterations of your life that you've, you've naturally gone through, especially as an entrepreneur.

And so these ideas and these points of interest, what I did in May, which I would say is probably a big learning for me, is I just started to pursue these points of interest rather than thinking [00:16:00] and asking myself, well, what does this have to do with my professional career? I just said. I'm just gonna start to pursue these points of interest and see where this leads me.

Well, the beautiful thing about all of this is it's all part of a, a larger plan. It's all part of a bigger picture, and it's all part of the story of who I am in a lot of ways. And I went down that astrology rabbit hole. And I discovered that it's, it's written there right in my chart. Like I didn't know what depth psychology was until I went down the rabbit hole of starting to learn about.

Carl Young. Right. And the work that he's done, I didn't know. And the only reason he came into my orbit was through clients of mine mentioning his work and seeing some of his inspirational quotes on social media. Like again, I, I haven't studied psychology, I haven't studied any of his work. I haven't, I haven't even gone down that.

And so. What's wild about it is that it's written [00:17:00] rate in my astrology chart, that depth psychology is a huge part of the work that I do here, and yet, up until this point, I. I hadn't even been aware of it. Right. And so it's, it's no surprise that these things started to pop in to my, my awareness as points of interest.

And so I'm sharing this with you because I. Well, there's two things. I think when we lack clarity. I think it's really easy to like motor through and take action. I'm not saying to sit on your laurels and never take action, just wait for the ideas to come. Like you have to take action. But it's that inspired and aligned action that's going to actually continue giving you the clues to that bigger picture of what you're here to sort of do in a lot of ways.

And by that I mean I could have taken action. And just kept trucking along going, okay, I feel the change happening. Maybe I'll create a new offer around marketing and sales. [00:18:00] Maybe I'll create a new offer X, Y, and Z. And I could have done that, or maybe I could have gone, okay, well, I'm feeling a bit bored with what I'm talking about and I want to go deeper on some of the topics.

So maybe I'll just try to go a little bit deeper on marketing and sales. Marketing and sales. But if I just kept going and pushing through with that action on that path, it would never illuminate this new path that I'm being called to step into. And so there's this fine dance between taking action towards these things that don't make sense and simultaneously.

Continuing to do what you do, but also getting really uncomfortable with the uncertainty knowingness of it, because me taking an ASTROCARTOGRAPHY certification course. I was like, I have no goal. Right? Most people signed up so that they could become astro cartographers. I was like, I'm taking [00:19:00] it. 'cause it popped up in my world.

The person I took it from, I never knew from the hole in the ground. I, I saw her one day. Next day I'm in her course, 'cause her doors were closing and it was like, why am I here? But I feel so called to be in that room. Well, it wasn't necessarily because I wanted to be a re relocation astrologer. It's because I was being called to sort of discover about my own astrology through travel, through location.

For those of you that don't know, I did my master's research on essentially that in a lot of ways I flew to the Philippines. I lived in a remote village and I was. I don't even like saying, studying the people 'cause I wasn't. I was inhabiting with the people there and learning about who they were based on their location where they lived.

Knowing that that location was gonna get drastically revamped, um, with a road being built and ecotourism and all those sorts of stuff that the people there [00:20:00] that lived off the land were gonna get. Displaced, their way of being was gonna be changed. They were very nomadic, they moved with the seasons.

Right? Um, they lived on the river certain parts of the season and then moved inland on different parts of the season. And so I. My research was all around the mobility and how they lived in that area and how that was going to change once that road was built and ecotourism was starting to get built there, and all those sorts of things I was going in before that happened to sort of really document their way of being as more of a, like a timestamp of like, this is how life was before all of this change happened.

If you think about that in a lot of ways, not that that's tied to locational astrology, but it was all around people, place and environment, right? It was all around that. Very interested, love telling stories around that. So again, we look at these bigger [00:21:00] pictures of our life and the things that we were interested in, and my master's research was like out of left field, right?

I got that hit one day. And then followed that breadcrumb. I was like, huh, I should do like a National Geographic style thesis. You know where I go and I travel, I take photos and I tell stories and all the things. And the crazy thing about it was, is that I was an amateur for photographer at best at that point.

Like I had taken a few photography classes, that is it. And then my photography teacher, I basically said, Hey, can I work with you for almost a year privately for you to help me really hone my photography skills? Because when I go there, I'm this, this is what I'm doing my thesis on, right? And it was just me pursuing these points of interest.

And again, I come back to that. In May where I think for a lot of us, [00:22:00] we. Tune those things out because they don't make sense, right? Pottery doesn't make sense. The photography classes don't make sense. The painting classes don't make sense. The, you know, interest in artificial intelligence doesn't make sense.

The C certification in, you know, somatic healing doesn't make sense. Whatever these points of interests are for you, I think lots of times we're so focused on. I have to monetize it. I have to. This has to, if I'm gonna take this certification or I'm gonna take this, or if I'm gonna spend time on this interest, it's gotta give me a return on investment.

And I'm gonna talk all about return on investments. Short-term thinking, long-term thinking on next week's podcast, because that's another topic I really, really want to dive into. Because I think for lots of us, we're in this it, there has to be a means to an end. I have to see a return, there has to be a benefit.

I have to get something out of it. [00:23:00] And if we're not certain about what we're gonna get out of it, we close ourselves off to this field of possibility. These ideas, these things that are dropping in these things that you know are really sort of meant for us. And I come back to my astrology. Literally depth psychology is written in the stars.

And when I started to do research around it, that's when I discovered what depth psychology was, right? I, I didn't know the labels, and I still don't really know the labels. But if you know me and you've beaten my world and you've worked intimately behind the scenes with me, you will know that I have this innate ability to spot.

Things below the surface patterns, incongruencies things that don't quite make sense instinctively, I can spot it so quickly and it often takes people months, years, and maybe a lifetime to f to figure these things out. Like I just see it and I get it so quickly. And that is again, written in what my.

[00:24:00] Geniuses and we all have geniuses. We all have this magic within ourselves. And the more we do that self-discovery of learning who we are and discovering more about how we tick, how we move again, what are these things that excite us? Are we following the things that excite us or are we saying, no, that's a waste of time.

No, that's not practical. No, that's not gonna bring me a return on investment. Right? That's that logical, practical mind that is, could be ego coming through In a lot of ways that's like saying, Hey. Don't focus on those things. You've gotta focus on the practical, the things that are making you money. In reality, this is where I feel like innovation comes from.

This is where the creativity comes from, is when we get curious about the things that don't quite make sense. And when we, instead of closing ourselves off and saying, no, that's not gonna work, or, no, that's a waste of time, or No, that doesn't make sense. And we get curious about it and we go, huh, interesting.

I [00:25:00] wonder why I'm interested in neuroscience. I wonder why I am. You know, feeling the need to get back into Potter pottery. I wonder why I'm being called to pick my camera up again. I wonder why. Right? Like getting curious and asking those questions and then following those breadcrumbs and seeing what happens with that to me is.

We'll, we'll paint this bigger picture for you, and this is where I'm gonna talk about this on next week's podcast. If you're feeling like I want to know what it is now and or you pursue the thing for, I. A week or two or a month, and you're like, it's not giving me what I want, and then you bolt and go back to the thing that was that security blanket for you.

Again, I think you're missing that bigger picture, and we'll talk more about that on next week's podcast because. Like I, like I said, I've been on this journey for about a year now and more and more keeps coming [00:26:00] through, and it wasn't until the beginning of March of this year that I was like, oh, I see how this all works together.

I see how this puzzle piece is coming together. That literally, right. But it took me pursuing these things. You know, weekly for almost a year for things to really start to click into gear and go, huh. I can see how this informs my work. I can see how this evolves and expands my work. I have so much clarity now and.

If you're feeling like you're lacking clarity or you're fearing this change 'cause you're like, holy shit, I'm being asked to go in a different direction, it feels like, but I've built success over here and you've got one foot in that success and one foot in the unknown. It's really easy to stick with that foot in, like to put that other foot back into the space of success because there's this certainty here, there's this security here.

And with the unknown and [00:27:00] uncertainty, it's scary 'cause we just don't know. And that's where that, that play, that curiosity and then not rushing the timeline. I think when we try to put parameters on that unknown, that uncertainty, the curiosity, the creativity, all the things that are coming through, when we try to put parameters on it, we try to box it in, I've gotta know by X date, or I've gotta have an answer by X date or whatever it is that you're putting parameters on.

If I don't have the answer and I'm not clear by the end of this month that I'm going back and doing the thing, right, then you're already restricting again, what's trying to flow through you because you don't actually know where the path is gonna lead until you just start to follow these points of interest.

I call them points of interest, and so that's what I wanna leave you with here today is. Taking a moment in liminal space, in quietness and just starting [00:28:00] to pay attention on a daily basis. Take note, doesn't mean you have to take action on it right now, but just take note of what is dropping in that excites you and just take note of it, write it down in a journal, and then slowly, no rush, no pressure, just slowly.

Start to, to investigate those things. Get curious, you know, Google it, use cha BT, have a conversation with cha BT you, you know, ask it questions like, what does this mean? This is coming up for me. You know, you could have conversations with. With ai, not saying that you wanna rely on AI to make decisions for you.

That's not what I'm saying, but I'm saying that, you know, if you want to bounce things off of something, you can do that in ai. There's auto, like you can basically talk to it now and you can just say, Hey, this came into my orbit. That's how I got curious about things. Right? I Googled things and then it was like, well, I'm interested in, you know, all of a sudden.[00:29:00] 

Interested in my dreams, who studies dreams, all these people that start coming up. I start like looking at different authors and books and stuff like that. That's what I'm talking about. Right? And again, not everything can be done in a day, in a week, in 5.5 seconds. I know that in this world that we live in, that's very, very fast.

We want things to happen so quickly we're being sold. Speed. All the time, right? Here's five steps to get this thing in no time at all. And we've lost this essence of slowness, of curiosity, of play of. Really getting lost in the weeds of our interests in a lot of ways, right? If you think about mastery and you think about painters or potters or whatever, it's not like they walk into a studio and all of a sudden they're these master potters.

I mean, they've spent years and hours. Becoming a master at it. You know, I just, if you've been following my stories on [00:30:00] Instagram, I spent the last three months building a Japanese lantern that took hours and hours and hours and hours to build and instruction and being in class and playing with the clay.

And we finally just painted this lantern on March 31st. And when I walked in that day. My base had a few cracks in it, right? So I'm filling the cracks and different things like that. And that can be disappointing because you spent all of this time building this massive, beautiful. Piece art piece, and then it's, there's these imperfect cracks in the base of it, and I'm like, oh man.

And there's reasons for why that happens, right? I probably used a little bit too much of the wet clay to. You know, seal pieces together. Right. That's probably what happened. I probably used too much of the wet clay, and so when the clay came together, they were at different consistencies. [00:31:00] Different wetness, and so they dry differently and then they create separation or cracks that can happen.

Right? Well, I mean, I've been doing pottery in lesson for a few years now. I did pottery when I was a kid, but I'm no pro at it. Right? And so. There's gonna be imperfect things that are gonna happen. And now I've painted it and I can't wait to see what the finished version looks like, but I have no clue.

And that's the other beautiful thing about pottery and the, I think sometimes we think, oh, well that's a waste of time or a distraction 'cause it's not giving me a return on my investment in my business. But I've learned more about. Business and life doing pottery because there's nothing predictable about it.

When you glaze a piece, you have no idea how it's gonna turn out until the day you pick it up. You have no clue how it's gonna work. We did a set of Christmas trees, um, before the new year. [00:32:00] My friend had her birthday party, so we did a Christmas tree class and all of our Christmas trees got glazed and for whatever reason I.

The, the glaze ran a bit and what ended up happening was, is that there were spots on the tree that weren't glazed. So it was like you had green glaze around it and then all of a sudden there's these parts of the tree that, you know, basically had the raw clay coming through. So it didn't look super great, but there's nothing like, you couldn't have predicted that.

It just was the, the, the glaze, right? And so the instructor fixed it for us, and it did end up getting fixed and stuff like that. But. Like I said, when you, when you glaze those pieces, you have no clue. And so that's what we did on the 31st. We, we hand painted them because you couldn't glaze them. They're too big.

Like you couldn't glaze them in the buckets where the glaze was. So you hand painted everything and I have no idea what the piece will look like. And the other crazy thing about it is everybody's piece [00:33:00] is gonna look. Unique, right? Because we all paint differently. We all do things differently, right? And that's, no two pieces are gonna look the same in a lot of ways.

Even though we all built these Japanese lanterns together, we followed the same process and all of that. And so I've learned more about being in pottery, like more about business and life. Another big lesson I learned from it was, I. On the wheel when you're throwing clay on a wheel, there is this.

Technique of working with the clay, allowing your body to move with the clay rather than you trying to force the clay to do what you want it to do, which is a huge lesson in business, right? That oftentimes we just want to control the outcome. I'm gonna control it in this way and. No matter what I do, I'm gonna get in there and make sure that things work out the way that I want them to.[00:34:00] 

And what I realized and what my instructor at the time was telling me, because I could not get my bowls to work, I couldn't pull the clay up into any sort of form. And that's because I was trying to literally rip it off the wheel to pull it up. And she was like, you need to work with the clay. Like, and a big part of that is.

Breathing. Right. So it was like allowing your body to breathe and be fluid and sort of go with the flow of it. And Clay has a really powerful memory. One of the girls dropped her piece on the ground and it kind of curled. And our instructor was like, clay has a really powerful memory. Right? So we can probably bring it back to the shape it was.

So again, there's sometimes there's lessons in the things that. Are these points of interest for you that will inform and make you a better business owner, maybe a better parent, you know, maybe a better mother, whatever. Whatever it is that there's these lessons in life that come through different forms and the more we open ourselves up to [00:35:00] that.

The more possibility is gonna flow through for us, the more insight that we garner, the different perspectives that we have. And I feel like the easier things can be because we're sort of just going with the current and the flow of things. Oftentimes people will say, just go with the flow of it. Right?

And again, that what does that actually mean to me? Going with the flow of it means like following these points of interest that don't necessarily make sense, but also being so present in the moment. Like me being in pottery on the wheel, trying to force this clay to do what I want it to do. I want you to be a bull.

I want you to be a bull. Now, you know, it's like I want clients now. I want my sales machine to be working now. I want the results that I want now. I want that million dollar business or those 10 K months. I want it now. Right. And. What I've learned in pottery, which translate very much to business, is that it's just not how it works.

The more pressure, the more force, the more [00:36:00] control we try to have on things, the less outta flow we become, but the less receptive we are to what signs are coming through for us and we close ourselves off to call it magic, call it whatever you want to call it, but we close ourselves off to the beauty, the magic.

That's trying to come through, but we're literally so constricted, so resisting it that it can't actually come through. And so I'm gonna leave you with that. I would love for you to journal on any insight, any points of interest that are coming through for you, and can you spend even just a few minutes, an hour a day, like.

Going down sort of that rabbit hole and start to get curious about like, why am I interested in dreams all of a sudden? Why am I interested in pottery photography? What is this doing for me? And, and then getting curious and then [00:37:00] not, not pursuing it because you don't have an answer. Because that's not how it works.

The answers will come through action, and that's what I mean by clarity comes through action. As long as you're taking inspired action, if you are just staying down that pass path of grind and trying to control an outcome and trying to just get clarity now, it's not gonna come. The more you try to force clarity, the more it doesn't come, the more I try to force this bull to work on a wheel.

The less, it's gonna look like a bull, I'll tell you that right now. So I'm gonna leave you with that and hopefully this is being insightful for you to kind of get a sense of, oh, I can see how I need to open my field of possibility. I. And I can also see why I'm blocking my own clarity and my own direction from coming through because I'm, I'm looking at it from that perspective of I need that clarity to take action, or I need the clarity to come right now in this moment, and it's not coming.

Where's the clarity? Where's the clarity? Where's the clarity? And the more we try to [00:38:00] force that, the less it's gonna happen. Similar to the, the Pottery Bowl. So if you. Even in that point of trying to force clarity, just think about my pottery bowl and how hilarious that is. Me sitting at a wheel trying to pull this bowl together and then having to throw the clay over and over and over again because.

I can't get a bowl to go. And now I realize that it's, it literally is this like fluid movement of working with the clay and that, the other big lesson I will say about working with pottery is you can't rush it. You know, you, you really can't. The more your bowl in a China shop in pottery, the more your pieces are going to not.

Structurally even stay together, right? Or you're trying to rush through it. Trust me, I've been there where I'm trying to rush through a piece just to get it done because time's ticking on the clock and I'm gonna get this piece done and yada yada. And then you look at that piece after and it, and it's not really well made because you, [00:39:00] you're rushing through it and.

If anything, pottery has taught me that there, you know, to slow things down and to be slow in the moment and work with the clay and also that the things take time. I mean, this lantern that we started building was in beginning of January and we just painted it at the end of March and it was one piece we were working on.

It took. Months to build. Um, and we still don't even have the final piece, right? We, we won't get the final piece until the end of April. So that's like four months of having this beautifully crafted thing come to fruition for us. And at the time of building, we didn't know if it was gonna work. You're built, you're spending all this time building this, this thing.

And it could crack, it could break. The glaze might not glaze, right? I don't know. Right. There's lots of things that just might not work out. And you have to go in with that perspective of like, you know, me showing up with cracks in the base, being like, okay, well I'm gonna have to patch [00:40:00] those a little bit.

And hopefully when it glazes and the paint's over it, you can't, you can't see the cracks, you can't see the imperfections. Hopefully we will see at the end of of April, and I think that is. A lesson in not knowing. That's a lesson in, in trusting the process. That's a lesson in, you know, it's not a waste of time.

It's, it, it was a fun, great experience and I'm gonna walk away with a piece. But, but yeah, it is, it is a big lesson. I think that's something that we can all sort of take away from this. So. With that. I hope you've got some beautiful insight there. Maybe some ideas of being popping in going, oh wow. Um, I have been really interested in this topic, but just didn't think it was practical or relevant to what I was doing.

Um, I'd love to hear from you over at Creatively Own shoot me a dm. Cheers. 

INTRO: Thanks for listening. We'll see you right back here next time. You can also find us on social media at creatively owned and online@creativelyowned.com. Until next time, keep showing up as your authentic [00:41:00] self.